The growth and success of HFTco since its inception in 2002 is a story of strong and meaningful partnerships. We truly believe that a rising tide lifts all boats, and this philosophy of shared success guides the heart of our partnership strategy.

HFTco has a proven history of creating customized, flexible, scalable partnerships that centre mutual benefit. Working with value-aligned partners builds meaningful connections with our audiences while strengthening Hamiton’s live arts and tourism sector through our globally recognized festivals, our Artist Development programs, and all our events.

HFTco offers a range of benefits including (but not limited to):

• Complimentary tickets and experiences
• Brand recognition in programs, posters, advertisements, social media channels, website, and onsite signage
• Title sponsorship and event naming rights
• Brand alignment with one of the regions recognized arts leaders in community-building, equity, and accessibility
• Unique access to a broad demographic of over 21,000 attendees and audience members
• Customized sponsorship opportunities that fit your company’s goals and needs!

For more information please contact Development Coordinator Grace Lamarche at development@HFTco.ca